On March 23, 2010, French-based game developer and publisher Ubisoft Entertainment filed to protect the trademark Horse Gaga in relation to "entertainment services, namely, providing an on-line computer game for others over global and local area computer networks and providing information on-line relating to computer games, video games and computer ...

On March 12, 2010, Disney Enterprises, Inc. filed to protect the trademark Disney Pixar Brave in relation to "entertainment and education services" as well as a variety of other products and services, including: Disney Pixar Brave - clothing, footwear and headwear Disney Pixar Brave - toys, games and playthings Disney Pixar Brave - ...

On January 26, 2010, videogame developer Electronic Arts, Inc. filed to protect the trademark MySims Sky Heroes in relation to "Computer game software; Computer game software downloadable from a global computer network; Video game software". A second filing for MySims SkyHeroes covers "Entertainment services, namely, providing an on-line computer game; ...

On January 16, 2010, a dubious Delaware-based company called IP Application Development LLC filed to protect the trademark iPad in relation to a bewildering array of computer, electronics and telecommunications products and services. Word is spreading fast on the interwebs that the above company is a front for Apple Computer, and ...

On November 2, 2009, DreamWorks Animation filed to protect the trademark DreamWorks Megamind in relation to a variety of good and services that include animated motion pictures, DVDs, CDs, soundtracks, videogames and action figures. Mork suspects that DreamWorks Animation may have chosen to rename Oobermind, an in-development project being directed by ...

On October 14, 2009, DreamWorks Animation filed to protect the trademark Kung Fu Panda: Bok Choy To The World in relation to, among many other things, "COMPUTER GAME CARTRIDGES; PRERECORDED DVDS FEATURING ANIMATED MOTION PICTURES; PRERECORDED CDS FEATURING MUSIC AND MOTION PICTURE SOUND TRACKS; INTERACTIVE MULTIMEDIA SOFTWARE PROGRAMS CONTAINING MOTION ...

On October 10, 2009, Warner Bros. Entertainment filed to protect the trademark Sonya Blade in relation to "motion picture films featuring comedy, drama, action, adventure and/or animation, and motion picture films for broadcast on television featuring comedy, drama, action, adventure and/or animation" in addition to a variety of other goods ...

On October 9, 2009, Lucasfilm Ltd., the American production company founded by Star Wars creator George Lucas, filed to protect the trademark Droid in relation to "wireless communications devices, including, mobile phones, cell phones, hand held devices and personal digital assistants, accessories and parts therefor, and related computer software and ...